Building Your Brand - Using Fonts

The next step in developing your brand is choosing a font. Pick one and stick with it!

Try and stay away from the typical and overused Arial, New Times Roman and Palatino. Choose a font that is distinctive and easy to read. Give your business a unique look, do the research, spend a little time and find a great font to represent your company — it will be well worth the added effort.

Take a look at some logo designs in the Portfolio section of the GetArt Graphics web site.

Brand Your Business — Use Graphic Design

Part of establishing a "look" for your business is standardizing your color palette.

Make it simple — pick two main colors and stick with them. Write them down, create templates, always use those exact same colors.

Let them become your palette, be consistent in their use and they will be the beginning of your business brand.

Go to the GetArt Graphics web site and see brand examples in the portfolio.